Brand Identity - Crafty Design Studios
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Brand Identity

You need a comprehensive branding solution customised to fit your specific needs. Our visual identity packages are engineered to communicate your message in a way that attracts your target audience every-time. We take your brand to the next level.

Through our strategic audit of your objectives we translate your brand into creative designs that connects with your audience on an emotional level. To be effective, your branding must become the personification of your core message. We create effective branding that becomes like a virtual evangelist consistently communicating your messaging across all channels.

Crafty Design Studios creative branding packages consistently attract new business to your brand. Our unique project deployment strategy ensures every clients project is customised to drive results. We’re here for all of your brochures, letterheads, logo, business cards, advertising, social media kits, or packaging design needs.

Visual Identity Packages

If you don’t see a package below that meets your requirements, don’t worry! Just send us your project specifications in your message to us and let us know that you’d like a custom package of concepts and revisions.

Logo Design Icon

Basic

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2 Rounds of Revisions

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Logo Design - 2 Concepts (1 Colour Profile Rendered: Full Colour)

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Letterhead Design

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Business Card Design

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Branding Style Board with a Colour Palette

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Print-Ready Files

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Email Signature Design

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Envelope Design

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Logo Usage Guidelines

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One 3-D Product Mockup

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Social Media Kit

$1,599

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Standard

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3 Rounds of Revisions

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Logo Design - 3 Concepts (3 Colour Profiles Rendered: Full Colour, Light & Dark)

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Letterhead Design

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Business Card Design

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Branding Style Board with a Colour Palette

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Print-Ready Files

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Email Signature Design

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Envelope Design

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Logo Usage Guidelines

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One 3-D Product Mockup

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Social Media Kit

$2,399

Add to Cart
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Premium

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4 Rounds of Revisions

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Logo Design - 4 Concepts (4 Colour Profiles Rendered: Full Colour, Light, Dark & Inverted Colours)

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Letterhead Design

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Business Card Design

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Full PDF Brand Guide

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Print-Ready Files

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Email Signature Design

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Envelope Design

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Logo Usage Guidelines

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One 3-D Product Mockup

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Social Media Kit

$2,899

Add to Cart

Our Process

Working with us is super easy! Take a look at our 3-step process
to find out everything you need to know before starting.

BUY ON THE WEBSITE OR MESSAGE US FIRST

You can either buy a pre-made package on the website or message us first via the contact form below or at office@craftydesignstudios.com. We understand that you might not know which package is best for you or need a custom one that’s tailored to your specific needs. In that case, just describe your project in as much detail as possible in your message to us. Help us understand your vision. If possible, include your project budget. This way we can better understand the scope of your project. We will reply within 24 hours and provide you with a quote. If we come to an agreement, we will send you a contract to sign together with an invoice.

FILL OUT A DESIGN BRIEF

If you order via the website, you will automatically receive an introductory email. Shortly after, you will be contacted by our team member who will send you the correct design brief to fill out. If you purchase a custom package via invoice, the design brief will be emailed to you once the payment is complete. Unfortunately, we aren’t mind readers (yet), so you’ll help us immensely if you tell us exactly what you want. Once it’s filled out, we can get the ball rolling!

PRODUCTION

First, we carefully study all your answers in the brief. Our team researches your competitors’ websites & social media profiles, branding trends in your industry as well as your target audience to make sure your design is unique, fits well with the current market standards and is relevant to your target audience. Then, our designers create the initial versions of the project components and we go through an agreed number of revisions to make sure you’re perfectly happy with the final design. Once the project is approved, you’ll receive all of the file formats that you need (.jpg, .png. gif. .pdf). In terms of the original artwork files (.ai, .eps), they need to be requested and paid for separately unless specifically included in the purchased package. The only exception is the logo for which you will always receive the original vector artwork (.ai, .eps). We also keep your original files so if you need to change something in the future, you can always come back to us.

Design is the silent ambassador of your brand

- Paul Rand

Why Is Branding
Important?

Having a strong brand is almost a cliche in business, but let’s look at the tangible benefits you'll get from working with us.

Competitive Advantage

Brand differentiation builds relatability and recognition driving trust and loyalty amongst your target audience. Meaning when your audiences identifies with your brand they’ll automatically prefer working with you over competitors. This brand impact is why presenting a brand consistently across all platforms can increase revenue by up to 23% (Forbes).

Customer Recognition

It takes 5 to 7 impressions on average for people to remember your brand (Pam Moore). Remembering your brand means when your target audience goes shopping your brand will be top of mind because of comfort and trust. Crafty Design Studios has brand recognition down to a science meaning we Craft your designs in a way that etches your brand into your audiences memory.

Brand Carryover To New Products

When your audience knows, likes, and trust your brand, it means you can introduce new products and services at a much lower cost because of the high-conversion rates already created by strong branding. Building a loyal following makes your customers interested in your new products creating an Apple-like product release anticipation. This is why 59% of shoppers prefer to buy new products from brands they trust (Invesp).

Customer Loyalty

43% of customers spend more money on brands they are loyal to (Fundera). As you create recognition through consistent branding the recognition builds trust. This likability leads to customer loyalty especially when you use your values to build emotional connections through repeated interactions.

Strong Branding = Higher Conversion Rates

Branding builds trust and loyalty with your customers with all of the factors discussed reaching a crescendo of credibility and easy of purchase through brand connection from B2B to B2C settings. Branding’s impact on your competitiveness in the market maximises long term growth efforts because we want to buy from companies we like, know, and trust. If your brand is strong, you’re far more likely to get the sale.

Need a Quote for Your Project?
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Let's Work Together

Send us a message with your questions or project specifications
to get the conversation started and we’ll reply within 24 hours!

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